BV Gaming Limited: UKGC Licence, Brands & White-Label Network
BV Gaming Limited is the Gibraltar-based legal operator behind UK Gambling Commission account 39576. Its current UKGC record includes BetVictor, Betano, Heart Bingo, Parimatch, Smooth Spins and talkSPORT BET, but the relationships are not all identical: BetVictor uses Active domains while several partner brands currently use White Label domains.
What is BV Gaming Limited?
BV Gaming Limited is a Gibraltar-registered online gambling company regulated in Great Britain by the UK Gambling Commission under account 39576. The company trades directly as BetVictor and is part of the wider corporate identity now known as BVGroup.
BVGroup describes BetVictor as its flagship B2C brand. It separately says that it services and manages partner brands including Heart Bingo, Smooth Spins, Parimatch UK, Betano UK and talkSPORT BET.
The UKGC currently records these brands under the same operator account, but their domains are not classified identically. BetVictor's main domains are Active, while Betano, Heart Bingo, Parimatch, Smooth Spins and talkSPORT BET currently use White Label domains.
BV Gaming relationship check
Partner brand, legal operator, White Label domain and technology platform are different relationship types.
BV Gaming Limited at a glance
BV Gaming Limited is the legal entity shown on the UK Gambling Commission register. BVGroup is the wider corporate identity used for the group's multi-brand and B2B technology operations.
Legal entity
BV Gaming Limited
Corporate identity
BVGroup
Company number
42734
UKGC account
39576
Remote licence
039576-R-319370-028
Flagship B2C brand
BetVictor
Technology platform
BV:360
UKGC trading names
7 Active
Active UKGC domains
3
White Label domains
6
Registered office
Suite 23, Portland House,
Glacis Road, Gibraltar,
GX11 1AA
UKGC / trading office
Suite 2.01, World Trade Center,
Bayside Road, Gibraltar,
GX11 1AA
A2Z distinction: BV Gaming Limited is the legal entity shown in the UKGC register. BVGroup is the corporate identity introduced in 2023 as the group expanded from the BetVictor heritage into a broader multi-brand and B2B technology business.
BV Gaming Limited UK licence and permissions
BV Gaming Limited currently appears on the UK Gambling Commission register under account 39576. Its remote operating licence currently covers bingo, casino, gambling software and both real-event and virtual-event betting.
A2Z note: account 39576 is the regulated legal-operator record. It should not be treated as proof that every trading name or White Label domain under the account has identical ownership or the same commercial relationship.
BetVictor vs BV Gaming White Label brands
BV Gaming Limited's UKGC account contains more than one relationship type. BetVictor's principal domains are Active, while several current partner-brand domains are classified as White Label.
BetVictor
Flagship B2C · Active domains
Partner Brands
Mostly White Label domains
Why this matters: two websites can share BV Gaming Limited as their Great Britain operator while having different brand-ownership or partnership arrangements. UKGC domain status and BVGroup's own partner-brand descriptions should therefore be read together.
Which BV Gaming rules can operate across brands?
BV Gaming's customer terms show that some rules can apply beyond a single customer-facing brand. This provides stronger evidence of an operational network than simply observing similar website design or software.
OPERATOR-LEVEL RULES AND PROTECTIONS
What does this not prove?
Cross-brand rules do not mean that every BV Gaming site uses one shared customer account, identical balance, identical promotion or identical brand ownership. They show that some operator-level policies can extend across brands managed through BV Gaming Limited.
A2Z relationship rule: specific cross-brand terms are stronger evidence than visual similarity, but A2Z still separates operator-level rules from brand-specific balances, offers, products and ownership.

